With the future of Feedburner’s subscribe by email option up in the air, many bloggers have turned to other email marketing services to offer readers a way to get our latest posts delivered to their inboxes. Email marketing brings a lot of things to consider – what should my newsletter look like? When is the best time to send emails? Do I need to think about mobile-friendly emails?
The following infographic is bright to you by iContact and provides useful tips on optimizing emails as well as some ways to increase your open rates. I like doing A/B split testing to see how changes can affect how frequently my newsletters are being opened and read. Testing is a great way to find out when you should be sending out your newsletters and seeing what email subject lines work the best.
Do you have any tips for sending newsletters?
Several months ago, I wrote a post about whether or not bloggers should post free content. In the post, I touched upon my journey as I transitioned from a blogger who posted everything for free to a blogger who is able to bring in a little bit of money. This post is meant to expand… Continue reading →
Have you ever been browsing a site when all of a sudden, sites stopped loading, ad spaces or games would turn into a big black screen with a sad puzzle piece inside, and pretty much everything you tried to do from that point on totally did not work? At the top of the page, you… Continue reading →
Blogging has changed a lot since I first started. I’ve watched it evolve from a hobby to a potential business. I blogged before Pinterest and even before Twitter. There’s been a lot to learn along the way, and as more and more people decide to try their hand (or keyboard) at blogging, I thought it… Continue reading →
In May, 2011, Google posted that they would be deprecating the Google FeedBurner API. FeedBurner is an RSS publishing platform that allows bloggers to track and monitor their RSS feeds and how readers interact with them. Most blogs have an RSS feed already built in. All blogs on WordPress and Blogger do. These feeds will… Continue reading →