How many of you remember the excitement with which your tore open your first box of Cracker Jack? Not only was that box filled with tasty, perfectly coated caramel popcorn and peanuts, but inside was a prize! A prize that would range from a temporary tattoo to a small plastic ring or toy. Yes, many kids eagerly munched through their Cracker Jack snack box to get to the prize. Still others would just open the box from the bottom so they could get the prize first.
Cracker Jack has been a favorite snack across America for over 120 years, and now they’re adding a fresh twist to the Cracker Jack brand with two tasty new flavors and 21st century prizes.
Cracker Jack – Three Delicious Flavors
We grew up eating the Original Cracker Jack but now, there are two new flavors added to the mix – Cracker Jack Kettle Corn and Cracker Jack Butter Toffee. As a huge fan of kettle corn, it was only a matter of minutes before opening a bag and “taste testing” Cracker Jack Kettle Corn.
In a word – yum. Each popcorn kernel is perfectly popped and has the familiar sweet and salty flavor that I expect from a good kettle corn. As an extra treat, pour the Cracker Jack Kettle Corn into a microwave safe bowl and heat it in the microwave for a few seconds. It’s like eating freshly popped kettle corn!
For a more complex flavor, you’ll want to grab the Cracker Jack Butter Toffee popcorn. This is purely a bag of delicious popcorn, with the crunchy popcorn perfectly coated with a butter toffee flavor that is rich but not too sweet
The changes didn’t just stop with two new flavors. Cracker Jack brand has amped up their Original recipe by adding even more peanuts in both the 4oz and 8oz packages. It’s still the same great caramel flavor, with just a little more peanut crunch. Gil particularly likes Cracker Jack Original, so we’ve agreed that he has “dibs” on those bags.
The Cracker Jack Prize
Whether you’re 3 years old or 33 years old, a prize is a prize and there’s an extra hint of excitement to see what’s inside. Happily, Cracker Jack snacks continues their prize-giving tradition even with the new flavors.
While growing up, we might have gotten a small toy, Cracker Jack brand is bringing their prizes into the digital age. In addition to fun stickers, the Cracker Jack snack prizes have special codes that can be used to download Cracker Jack brand prizes straight to your smartphone. I haven’t redeemed the codes yet, but it looks like they can be used to download fun Cracker Jack brand games.
Whether you’ve been eating Cracker Jack snack all your life, or if you’d be trying Cracker Jack for the first time, Cracker Jack provides a snacking experience that not only fills you up, but also offers an element of fun that other snacks don’t provide.
You can find the new Cracker Jack flavors, as well as Cracker Jack Original Caramel Coated Popcorn and Peanut snacks with “More Nuts”, at grocery stores and other retailers nationwide.
The WiC Project Cracker Jack Snacks Giveaway
One winner will receive a Cracker Jack prize pack of assorted Cracker Jack flavors.
Disclaimer: This post consists of my (and/or fellow tester) opinions only. Your experiences may be different. No compensation was given for this review/giveaway. I did receive a free product from the manufacturer or their representing PR agency to use and test for the purposes of this review. This did not affect the outcome of this review.