With the future of Feedburner’s subscribe by email option up in the air, many bloggers have turned to other email marketing services to offer readers a way to get our latest posts delivered to their inboxes. Email marketing brings a lot of things to consider – what should my newsletter look like? When is the best time to send emails? Do I need to think about mobile-friendly emails?
The following infographic is bright to you by iContact and provides useful tips on optimizing emails as well as some ways to increase your open rates. I like doing A/B split testing to see how changes can affect how frequently my newsletters are being opened and read. Testing is a great way to find out when you should be sending out your newsletters and seeing what email subject lines work the best.
Do you have any tips for sending newsletters?
Via: iContact
Awatif says
November 30, 2013 at 7:25 amThank you for these great tips
Sendi says
December 4, 2013 at 11:26 amThanks for helpful tips 🙂
md Kennedy says
December 14, 2013 at 4:45 pmI didn’t know Feedburner was in jeopardy and I was going to use that for my emails when I launch my blog next year! I will consider alternatives.