Finding the right toothpaste isn’t always easy. I’ve tried some whitening toothpastes that literally made me gag. Some toothpastes have a lot of chemicals while others may have weird flavors. With Tom’s of Maine New Simply White Fluoride Toothpaste, I can brush my teeth with a more natural toothpaste while still keeping these pearly whites…pearly white.
About Tom’s of Maine Simply White Fluoride Toothpaste
The Review
I was excited to learn about Tom’s of Maine Simply White Flouride Toothpaste because it promised to be a more natural option to other whitening toothpastes. There are no artificial preservatives, parabens, poloxamer, gluten or artificial ingredients.
I found the Sweet Mint flavor that I tried to be very pleasant. It is a mild mint and I can definitely taste the peppermint oil that is used. Even better, the flavor wasn’t too strong, which made my mouth happy. The gel comes out a very nice clear color and when you brush, it foams up nicely as your brush but isn’t too bubbly. After rinsing, there is still a hint of a mint flavor, but isn’t so strong that you have to delay eating breakfast. (And believe me, there are some toothpastes that do that.)
Of course after brushing you have to do the “tooth” test, where you feel how clean your teeth are. I notice when a tooth doesn’t feel clean, but my mouth felt clean and fresh. Over time, I thought that the Tom’s of Maine Simply White Flouride Toothpaste help keep my teeth clean and white.
If you’re looking for a natural toothpaste that helps keep your smile white and bright, check out Tom’s of Maine new Simply White Fluoride Toothpaste. It is available in Clean Mint and Sweet Mint flavors and retails for $4.99 for a 4.7 oz tube.
“100 Miles Frome Memphis” with Tom’s of Maine and Sheryl Crow
Tom’s of Maine plans to bring back the natural beauty of smiles with its new, natural whitening toothpaste Simply White, and a fun partnership with Sheryl Crow’s “100 Miles From Memphis” concert tour kicking off May 7. The project involves greening the concert tour, beautification events in key markets, a live chat with Sheryl Crow and an exclusive free song download for fans while supplies last.
In case you weren’t aware, Tom’s of Maine is very eco-conscious as well as community-conscious. From manufacturing practices to sourcing, Tom’s of Maine works to have a positive impact on the environment and local communities. As part of their effort to promote sustainability changes, Tom’s of Maine is supporting Sheryl Crow’s spring tour – “100 Miles from Memphis.” You can scheck out her tour dates to see if she is coming to a city near you. Also make sure you check out the Tom’s of Maine Facebook page where you can get a free song Download of “Long Road Home – Live from the Pantages.”
Tom’s of Maine Online
The WiC Project Tom’s of Maine Giveaway
The Prize:
One winner will receive a tube of Tom’s of Maine Simply White Toothpaste in Clean Mint.
Mandatory Entry:
Earn Extra Entries:
Please make sure to leave a separate comment for each extra entry. Include Twitter handles/FB names for those entry methods.
+1 if you “Like” The WiC Project on Facebook.
+1 if you follow Tom’s of Maine on Twitter.
+1 if you follow The WiC Project on Twitter.
+1 if you follow The WiC Project on Google Friend Connect.
+1 if you subscribe to The WiC Project via reader.
+2 if you subscribe to The WiC Project via email. (Make sure you verify your subscription!)
+1 DAILY for each tweet using the Tweet Button below. (Please include link in your comment.)
The Rules:
Giveaway ends at 11:59 PM EST, July 6, 2011.
Visit our Giveaway Rules page for general giveaway rules that also apply to this giveaway.
Disclaimer: This post consists of my (and/or fellow tester) opinions only. Your experiences may be different. No compensation was given for this review/giveaway. I did receive a free product from the manufacturer or their representing PR agency to use and test for the purposes of this review. This did not affect the outcome of this review.
NJJ says
June 22, 2011 at 11:15 amI keep my teeth clean and healthy by brushing & flossing 3 times a day and using soft picks
NJJ says
June 22, 2011 at 11:15 amTom’s of Maine FB Fan C.j. Jennings
NJJ says
June 22, 2011 at 11:15 amWIC FB Fan C.j. Jennings
NJJ says
June 22, 2011 at 11:16 amWIC twitter fan @WildOrchids09
NJJ says
June 22, 2011 at 11:17 amWIC GFC Fan GoldenOrchard
NJJ says
June 22, 2011 at 11:17 amWIC email subscriber #1
BreeAnna McManus says
June 22, 2011 at 11:18 amI haven’t been keeping my teeth very clean..
very sad actually..
NJJ says
June 22, 2011 at 11:18 amWIC email subscriber #2
BreeAnna McManus says
June 22, 2011 at 11:18 amLiked toms on facebook
BreeAnna McManus says
June 22, 2011 at 11:18 amliked wic project on facebook
BreeAnna McManus says
June 22, 2011 at 11:19 amfollowing toms on twitter
BreeAnna McManus says
June 22, 2011 at 11:20 amfollowing the wic project on twitter
BreeAnna McManus says
June 22, 2011 at 11:21 amtweeted it http://twitter.com/#!/bwanna12
felecia says
June 22, 2011 at 11:45 amI brush my teeth twice a day and floss nightly
felecia says
June 22, 2011 at 11:45 amgfc follower
felecia says
June 22, 2011 at 11:45 amemail subscriber
felecia says
June 22, 2011 at 11:46 amemail subscriber 2
Krystal Larson says
June 22, 2011 at 12:40 pmI brush and floss every day (twice). I also use a tooth pick thingie 🙂 [email protected]
Krystal Larson says
June 22, 2011 at 12:41 pmlike you on fb as Lindsay Ann
Krystal Larson says
June 22, 2011 at 12:41 pmtwitter follower Icecream1891
Krystal Larson says
June 22, 2011 at 12:41 pmgfc Krystal Larson
Krystal Larson says
June 22, 2011 at 12:42 pmRSS subscriber Lindsay Ann
Krystal Larson says
June 22, 2011 at 12:42 pmsubscriber edysicecreamlover18ATgmailDOTcom
Krystal Larson says
June 22, 2011 at 12:43 pmsubscriber edysicecreamlover18ATgmailDOTcom #2
Krystal Larson says
June 22, 2011 at 12:43 pmtwitter follower of sponsor Icecream1891
Krystal Larson says
June 22, 2011 at 12:44 pmfb sponsor follower Lindsay Ann
ElfRenee says
June 22, 2011 at 2:01 pmI keep mine healthy by using Tom’s toothpaste! I’ve tried Burt’s Bees, too, but I like Tom’s better.
ElfRenee says
June 22, 2011 at 2:02 pmI follow your blog! 🙂
ElfRenee says
June 22, 2011 at 2:02 pmI follow you on Twitter! @ElfRenee
Heather Purchase says
June 22, 2011 at 2:49 pmI use floss sticks (I take them with me when I am on the go), and chew sugarless gum in between regular brushing and flossing.
Terri S. says
June 22, 2011 at 3:00 pmI keep my teeth healthy but brushing 3 times/day with a toothpaste that has fluoride in it since our well water doesn’t have fluoride. I also use floss and visit my dentist 2 times/year for check-ups.
Terri S. says
June 22, 2011 at 3:02 pmFollower of The WiC Project on Google Friend Connect – Terri
Terri S. says
June 22, 2011 at 3:03 pmSubscriber to The WiC Project via email. #1
Terri S. says
June 22, 2011 at 3:04 pmSubscriber to The WiC Project via email. #2
Terri S. says
June 22, 2011 at 3:07 pmSubscriber to The WiC Project via reader.
denise says
June 22, 2011 at 6:45 pmI brush 2x/day, floss 1x/day and use mouthwash
follow WiC on FB, twitter and email
Emmi says
June 22, 2011 at 8:59 pmI brush my teeth everyday and I try to floss a few times a week but I’m terrible with my teeth.
mommyfreetime at gmail dot com
Small Footprints says
June 23, 2011 at 12:38 pmI floss and brush daily and I use a good mouthwash. I also pay attention to diet because I believe that a healthy diet contributes to gum/tooth health.
reducefootprints at gmail dot com
Small Footprints says
June 23, 2011 at 12:42 pmI “Like” Tom’s of Maine on Facebook (I’m Sml Footprints)
Small Footprints says
June 23, 2011 at 12:43 pmI “Like” The WiC Project on Facebook (I’m Sml Footprints)
reducefootprints at gmail dot com
Small Footprints says
June 23, 2011 at 12:44 pmI follow Tom’s of Maine on Twitter (I’m @smallftprints)
reducefootprints at gmail dot com
Small Footprints says
June 23, 2011 at 12:45 pmI follow The WiC Project on Twitter (I’m @smallftprints)
reducefootprints at gmail dot com
Small Footprints says
June 23, 2011 at 12:45 pmI follow The WiC Project on Google Friend Connect.
reducefootprints at gmail dot com
Small Footprints says
June 23, 2011 at 12:46 pmI subscribe to The WiC Project via my google reader (using my other email account: cadsupport1 at gmail dot com)
reducefootprints at gmail dot com
Small Footprints says
June 23, 2011 at 12:47 pm#1 – I’m an email subscriber.
reducefootprints at gmail dot com
Small Footprints says
June 23, 2011 at 12:47 pm#2 – I’m an email subscriber.
reducefootprints at gmail dot com
Vicki Wurgler says
June 23, 2011 at 10:36 pmI brush twice a day and floss once. also visit my dentist regularly
Vicki Wurgler says
June 23, 2011 at 10:36 pmsubscribe 1
Vicki Wurgler says
June 23, 2011 at 10:37 pmsubscribe 2
Mary Beth Elderton says
June 23, 2011 at 10:38 pmI care for my teeth by brushing, flossing and rinsing twice per day and carry the floss/picks in my “emergency tote” that I keep in the car.
Mary Beth Elderton says
June 23, 2011 at 10:39 pmI joined Tom’s of Maine on twitter as mbm218
Mary Beth Elderton says
June 23, 2011 at 10:40 pmI follow you on twitter as mbm218
Mary Beth Elderton says
June 23, 2011 at 10:40 pmI’m a gfc friend (Beth Elderton)
Mary Beth Elderton says
June 23, 2011 at 10:41 pmI’m an email subscriber
Mary Beth Elderton says
June 23, 2011 at 10:41 pm#2 email subscriber
Amber says
June 24, 2011 at 12:43 amI keep my teeth clean and healthy by flossing daily!
Amber says
June 24, 2011 at 12:44 amI follow your blog publicly with google friend connect
Amber says
June 24, 2011 at 12:45 amI subscribe to your RSS Feed with google reader
Amber says
June 24, 2011 at 12:45 amI like Tom’s of Maine on Facebook – my FB name is Amanda Moore
Amber says
June 24, 2011 at 12:45 amI like The WIC Project on Facebook – my FB name is Amanda Moore
Amber says
June 24, 2011 at 12:46 amI follow @TomsofMaine on Twitter – I’m @AmberGoo
Amber says
June 24, 2011 at 12:47 amI tweeted, I’m @AmberGoo:
https://twitter.com/#!/AmberGoo/status/84120246910328832
Cynthia C says
June 24, 2011 at 8:06 amI brush, rinse and floss daily.
Cynthia C says
June 24, 2011 at 8:07 am“Like” the Tom’s of Maine on Facebook. (Cynthia Conley)
Cynthia C says
June 24, 2011 at 8:08 am“Like” The WiC Project on Facebook (Cynthia Conley)
Cynthia C says
June 24, 2011 at 8:08 amfollow Tom’s of Maine on Twitter (clc408)
Cynthia C says
June 24, 2011 at 8:09 amfollow The WiC Project on Twitter (clc408)
Cynthia C says
June 24, 2011 at 8:10 amFollowing on gfc (clc408)
Cynthia C says
June 24, 2011 at 8:11 amTweet
http://twitter.com/#!/clc408/status/84232007307104256
Laura DeLuca says
June 24, 2011 at 11:13 amI brush, floss, use mouthwash and go to the dentist twice a year
Selinda McCumbers says
June 24, 2011 at 11:16 amI have a timed toothbrush that ensures that I brush for two minutes each time!
Thanks!
Selinda McCumbers says
June 24, 2011 at 11:17 amI follow with GFC!
Thanks!
Laura DeLuca says
June 24, 2011 at 11:21 amfan on fb-laura deluca
Laura DeLuca says
June 24, 2011 at 11:21 amtwitter-gabbylowe
Laura DeLuca says
June 24, 2011 at 11:24 amoops-please delete this-I was multi tasking and cut and pasted this is the wrong place
Laura DeLuca says
June 24, 2011 at 11:25 ami follow your blog
Laura DeLuca says
June 24, 2011 at 11:25 amemail subscriber #1
Laura DeLuca says
June 24, 2011 at 11:26 amemail subscriber #2
Samantha Ball says
June 24, 2011 at 12:47 pmI brush my teeth every morning and every night.
Helen Keeler says
June 24, 2011 at 2:49 pmI brush 2 times daily. [email protected]
Gloria Walshver says
June 24, 2011 at 4:21 pmI brush my teeth and use mouthwash maybe not enough brushing that’s why my teeth are not white.
[email protected]
Gloria Walshver says
June 24, 2011 at 4:24 pmlike the Wic Project on facebook.
[email protected]
Gloria Walshver says
June 24, 2011 at 4:26 pmI Like tom’s Of Maine on FaceBook.
[email protected]
Gloria Walshver says
June 24, 2011 at 4:29 pmI follow with google friend connect.
[email protected]
jessica edwards says
June 24, 2011 at 8:15 pmlots of brushing!
Sandy says
June 24, 2011 at 8:37 pmbush and floss
Jennifer T. says
June 24, 2011 at 10:02 pmI try to floss almost daily and brush daily. And, I see my dentist every 6 months.
jtmagmom73(at)gmail(dot)com
Jennifer T. says
June 24, 2011 at 10:03 pmI’m an e-mail subscriber. #1
jtmagmom73(at)gmail(dot)com
Jennifer T. says
June 24, 2011 at 10:04 pmI’m an e-mail subscriber. #2
jtmagmom73(at)gmail(dot)com
Jennifer T. says
June 24, 2011 at 10:04 pmI’m a facebook fan of Tom’s Of Maine under username Jennie Tilson.
jtmagmom73(at)gmail(dot)com
Jennifer T. says
June 24, 2011 at 10:05 pmI’m a facebook fan of The WiC Project under username Jennie Tilson.
jtmagmom73(at)gmail(dot)com
Jennifer T. says
June 24, 2011 at 10:05 pmI follow through Google Friend Connect.
jtmagmom73(at)gmail(dot)com
Jennifer T. says
June 24, 2011 at 10:05 pmI subscribe via Google Reader.
jtmagmom73(at)gmail(dot)com
Sara P. says
June 24, 2011 at 10:25 pmI keep my teeth clean and healthy by brushing and flossing twice a day!
Patrice says
June 24, 2011 at 10:48 pmI brush my teeth at least twice a day and use a pro health mouthwash.
Janet says
June 24, 2011 at 11:34 pmI keep my teeth clean and healthy by brushing my teeth in the morning and at night, and flossing daily 🙂
Janet says
June 24, 2011 at 11:39 pmI liked Tom’s of Maine on Facebook (Janet C.)
Janet says
June 24, 2011 at 11:40 pmI liked The WiC Project on Facebook (Janet C.)
Janet says
June 24, 2011 at 11:41 pmI follow Tom’s of Maine on Twitter as @PlanetxJanet
Janet says
June 24, 2011 at 11:42 pmI follow The WiC Project on Twitter as @PlanetxJanet
Janet says
June 24, 2011 at 11:42 pmI follow you on GFC
Janet says
June 24, 2011 at 11:43 pmtweeted:
http://twitter.com/#!/PlanetxJanet/status/84466593756745728
Melissa Zimmerman says
June 25, 2011 at 12:05 amThe Tom’s of Maine toothpase giveaway is awesome. I love Tom’s mouthwash
Janet says
June 25, 2011 at 12:10 amI subscribed to you via reader.
Janet says
June 25, 2011 at 12:12 amI’m already subscribed to you 🙂
Janet says
June 25, 2011 at 9:35 pmdaily tweet (6/25)
http://twitter.com/#!/PlanetxJanet/status/84796886128672770
Breanne says
June 26, 2011 at 2:20 amI brush at least twice a day and go to the dentist every 6 months.
Breanne says
June 26, 2011 at 2:21 amI follow you on Twitter @RazzMyBerry.
Breanne says
June 26, 2011 at 2:21 amGoogle Reader subscriber.
hj says
June 27, 2011 at 10:43 pmWell, I brush each morning and evening, though I should floss more than I do.
hj says
June 27, 2011 at 10:44 pmI like WIC on facebook A marie hj saver
hj says
June 27, 2011 at 10:44 pmgfc follower h. mcnaron
Jayne says
June 28, 2011 at 10:36 pmFlossing is the best thing I believe I can do for dental health after brushing.
Jayne says
June 28, 2011 at 10:37 pmI am a confirmed email subscriber entry #1.
Jayne says
June 28, 2011 at 10:37 pmI am a confirmed email subscriber entry #2.
Christine says
June 29, 2011 at 10:10 pmbrush each morning and evening
ashley says
June 29, 2011 at 11:29 pmi brush twice daily and floss
Janet says
July 1, 2011 at 4:03 pmdaily tweet (7/1)
http://twitter.com/#!/PlanetxJanet/status/86887402748129282
Shana says
July 2, 2011 at 5:41 pmFloss, Floss, Floss!!!
nineteen19 at blackfoot dot net
Shana says
July 2, 2011 at 5:42 pmRSS google reader
nineteen19 at blackfoot dot net
Shana says
July 2, 2011 at 5:43 pmGFC follower
nineteen19 at blackfoot dot net
katklaw777 says
July 2, 2011 at 8:08 pmI brush twice a day, floss daily and use a mouth rinse. Thanks for the giveaway!
katklaw777 says
July 2, 2011 at 8:09 pmemail subscriber #1
katklaw777 says
July 2, 2011 at 8:09 pmemail subscriber #2
katklaw777 says
July 2, 2011 at 8:09 pmGFC follower
katklaw777 says
July 2, 2011 at 8:10 pmtwitter follower w/ katklaw777
katklaw777 says
July 2, 2011 at 8:10 pmI follow Tom’s of Maine on Twitter w/ katklaw777.
katklaw777 says
July 2, 2011 at 8:11 pmtweeted…
https://twitter.com/#!/katklaw777/status/87312345210159104
Janet says
July 3, 2011 at 12:08 pmdaily tweet (7/3)
http://twitter.com/#!/PlanetxJanet/status/87553164869517313
EMMA L HORTON says
July 4, 2011 at 8:48 amBRUSH, BRUSH AND NOT TOO MANY SWEETS
EMMA L HORTON says
July 4, 2011 at 8:48 amGFC FOLLOWER
EMMA L HORTON says
July 4, 2011 at 8:48 amE-MAIL SUBSCRIBER
EMMA L HORTON says
July 4, 2011 at 8:49 amE-MAIL SUBSCRIBER #2
tina page says
July 4, 2011 at 10:14 amI keep my teeth healthy by brushing with tom’s twice a day!
tina page says
July 4, 2011 at 10:14 amemail subscriber
trixie420247 at yahoo dot com
tina page says
July 4, 2011 at 10:15 amfb follower(tina wofford page)
tina page says
July 4, 2011 at 10:15 amtwitter follower(@trixie420247)
trixie420247 at yahoo dot com
tina page says
July 4, 2011 at 10:15 amgfc follower(cpage2323)
tina page says
July 4, 2011 at 10:16 ami follow toms on fb(tina wofford page)
tina page says
July 4, 2011 at 10:19 ami follow toms on twitter(@trixie420247)
tina page says
July 4, 2011 at 10:20 am#2 email subscriber
trixie420247 at yahoo dot com
Jamie Brigham says
July 4, 2011 at 10:42 pmI keep my teeth clean and healthy by using toothpaste and mouth wash daily
Jamie Brigham says
July 4, 2011 at 10:43 pmI am a fan of Tom’s of Maine on facebook
Jamie Brigham *FB Name*
Jamie Brigham says
July 4, 2011 at 10:43 pmI am a fan of yours on facebook-
Jamie Brigham *FB Name*
Jamie Brigham says
July 4, 2011 at 10:44 pmI am following Tom’s of Maine on twitter-
@cinderella10383
Jamie Brigham says
July 4, 2011 at 10:44 pmI am following you on twitter- @cinderella10383
Jamie Brigham says
July 4, 2011 at 10:45 pmGFC follower- Jamie Brigham or cinderella10383
Jamie Brigham says
July 4, 2011 at 10:45 pmI am subscribed via google reader username is
Jamie Brigham
Jamie Brigham says
July 4, 2011 at 10:46 pmI am subscribed and confirmed via email
Jamie Brigham says
July 4, 2011 at 10:46 pmI tweeted about this giveaway- @cinderella10383
https://twitter.com/#!/Cinderella10383/status/88076223556747264
Daniel Thornton, Jr. says
July 4, 2011 at 11:07 pmI brush my teeth twice a day
april bever says
July 5, 2011 at 10:28 amBrush twice a day and (sometimes) floss
april bever says
July 5, 2011 at 10:30 amLiked Tom’s of Maine on FB
carol says
July 5, 2011 at 1:22 pmBrush several time a day and use a waterpik also.
AnnaG says
July 5, 2011 at 3:31 pmI use a macanical toothbruch that gets the job done really well. i also use toms of maine toothpaist and i love it!
AnnaG says
July 5, 2011 at 3:32 pmI email subscribe!#1
AnnaG says
July 5, 2011 at 3:33 pmI email subscribe!#2
Erin E says
July 5, 2011 at 7:27 pmI keep my teeth clean and healthy by brushing and flossing several times a day. Thank you for the lovely giveaway.
sewmuchstuff at ymail dot com
Erin E says
July 5, 2011 at 7:28 pmI like Tom’s on Facebook (Erin E) and I posted that you sent me:
http://www.facebook.com/permalink.php?story_fbid=10150223416239372&id=100000503974042
sewmuchstuff at ymail dot com
Erin E says
July 5, 2011 at 7:28 pmI like you on Facebook (Erin E)
sewmuchstuff at ymail dot com
Erin E says
July 5, 2011 at 7:28 pmI follow you on twitter (@sewmuchstuff)
sewmuchstuff at ymail dot com
Erin E says
July 5, 2011 at 7:28 pmI follow you via Google Friend Connect (Sewmuchstuff).
sewmuchstuff at ymail dot com
Erin E says
July 5, 2011 at 7:29 pmI subscribe via google reader (RSS)
sewmuchstuff at ymail dot com
Erin E says
July 5, 2011 at 7:29 pmI subscribe to your emails
sewmuchstuff at ymail dot com
Erin E says
July 5, 2011 at 7:29 pmTweet:
https://twitter.com/#!/SewMuchStuff/status/88389051526295552
sewmuchstuff at ymail dot com
Steph says
July 5, 2011 at 7:55 pmWhat a great giveaway! I keep clean by brushing.
Janet says
July 5, 2011 at 10:21 pmdaily tweet (7/5)
http://twitter.com/#!/PlanetxJanet/status/88432112826462208
Lesya says
July 5, 2011 at 10:25 pmBrush and floss every day
tomato says
July 6, 2011 at 10:41 amWe are good about flossing daily.
Lori Z. says
July 6, 2011 at 10:48 amI brush often and floss too.
Jay says
July 6, 2011 at 11:15 amThe only thing we do to keep our teeth healthy is floss and brush.
susan smoaks says
July 6, 2011 at 2:54 pmi keep my teeth clean and healthy by brushing then twice a day and flossing. i also go to the dentist twice a year for a cleaning.
Stacy says
July 6, 2011 at 3:16 pmI use Tom’s of Maine Toothpaste, but right now I have the Apricot one, and it’s not the whitening.
Travette says
July 6, 2011 at 10:35 pmI brush at least twice a day (more if I eat something that makes my teeth feel gummy) and floss every night.
brian e. says
July 6, 2011 at 10:51 pmThanks for the giveaway…brushing after every meal & flossing 3-4X each week keep my teeth & gums healthy.
senorpiero [at] yahoo [dot] com
brian e. says
July 6, 2011 at 10:52 pm“Like” the Tom’s of Maine on Facebook: bryan eason
brian e. says
July 6, 2011 at 10:54 pmFollowing @TomsofMaine via Twitter: @brianpiero
brian e. says
July 6, 2011 at 10:55 pmFollowing YOU via Twitter: @brianpiero
brian e. says
July 6, 2011 at 10:55 pmGFC Follower: Brian E.
brian e. says
July 6, 2011 at 10:55 pmSubscribed via RSS.
brian e. says
July 6, 2011 at 10:56 pmTweet: https://twitter.com/#!/brianpiero/status/88803462221017089
Gianna says
July 6, 2011 at 11:44 pmBrushing daily.
Gianna says
July 6, 2011 at 11:45 pmI’m a GFC follower.
Gianna says
July 6, 2011 at 11:46 pmI’m an email subscriber.