Kids are impressionable. Their minds soak up information and ideas around them more quickly than we realize. A word, a phrase, a gesture – if a kids sees you doing it, it could literally impact them forever. That’s why it’s so important to monitor what they watch on TV. You know the saying “Garbage in, garbage out?” Well that definitely applies to television.
There are a few family-friendly shows out there that are still decent. They’re hidden between shows that I think most would deep as more adult. But we’re already trained to monitor what’s on TV. We won’t sit our young kids in front of an episode of Desperate Housewives or 24. I mean…there’s no need for them to watch endless lust, cheating, and violence. No need.
But now, the threat is coming from another source – commercials. Commercials are now toeing the line even more, becoming more and more inappropriate for young kids or young adults to watch. One man sucking the Doritos powder off another man’s finger? A young boy hiding behind the curtains of a young girl’s bedroom? What kind of subliminal messages are these commercials trying to give? Seriously advertisers – STOP IT!
One commercial that I took as personally wrong, was one where a girl with glasses was talking about how she didn’t have the confidence to do certain things at school. Then she gets contact lenses and BAM! she all of a sudden is more confident and can get attention from the cute boy in class. That is dirty marketing at its worst – preying on insecurities of girls who need glasses – telling them that if they get contacts, THEN they’ll be smart. THEN they’ll get attention from boys. It’s just plain wrong on so many fronts.
Television has all of these standards and ratings for their shows to let you know how family-friendly the shows are, but what about the commercials? It’s so sad that we’ve gotten to the point where we’re blasted with 30 second bursts of violence, sex, and other things that I really don’t want to see when sitting down to watch a family show.
To this, I propose two things. The first is for advertising firms and companies to pick up a bit of morality and try to sell a product based on the merits of the product (wow…now THAT is a novel idea.) But failing that, we need to start having a commercial rating system implemented. If watching a family-friendly show, then only family-friendly commercials should be allowed.
I know that I’ve not written about anything this “emotionally” before, but this is a topic that has implications beyond just you and me. It’s something that impacts our kids and will ultimately influence the future of this world.